This retro commercial for Gary Payton‘s Air Zoom GP shoes, part of the Nike Alpha Project, pits the Glove against boxer Evander Holyfield in the ring. GP destroys him with his superior ball-handling skills, of course.

The Nike Shoxploitation commercial campaign features Rasheed Wallace (as the character “Clutch”) along with Brian Urlacher, Clinton Portis and Gary Sheffield.

The campaign was created by agency Psyop, at Nike’s request for a series of original stories that have an urban feel to promote their line of urban footwear. The advertisements are approximately two years old. This is the complete story on Wallace.

Michael Jordan Destroys Santa, Commercial. I love that the Nike geniuses were looking for a way for Air Jordans to become a popular Christmas gift, as if it needed any help, and their first idea was for MJ to PWN Saint Nick on the court. Sweet!

BTW, I love the classic Air Jordan logo. Some things are timeless.

Your NBA Nickname Is Stupid! Charles Barkley and the San Diego Chicken tell us how stupid NBA Nicknames are and somehow they are also selling Nike shoes at the same time.

The use of Mr. Humpty Hump is also vital in the selling of Nike shoes in this commercial.

Blitzen Muppet is the M&M of the rapping Reindeer, Nike Commercial. Game Over! Santa Muppet tried to freestyle on the Reindeer, and he did a good job. But Blitzen “#1 Reindeer in the World!” destroyed Santa, Kobe, and LeBron in this lil ditty. M&M would be proud.

Santa Muppet Raps HardCore, Nike LeBron Kobe Commercial. How could anyone dislike Santa Muppet, especially a Santa Muppet that be rapping / straight spitting fire on the mic.